Selling Local Advertising

Author: Claude Whitacre
Publisher: Createspace Independent Publishing Platform
ISBN: 9781481862592
Size: 47.27 MB
Format: PDF, Docs
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Selling Local Advertising is written specifically for advertising sales reps and their managers.

Selling Modernity

Author: Pamela E. Swett
Publisher: Duke University Press
ISBN: 9780822340690
Size: 65.75 MB
Format: PDF, ePub, Mobi
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DIVA historical study of modern German advertising, from the Imperial period through the 1970s, that explores mass consumption in modern society and the relationship between business mentalities, artistic creation, consumer behavior, and ...

Selling The Dream

Author: John McDonald Hood
Publisher: Greenwood Publishing Group
ISBN: 9780275984359
Size: 53.64 MB
Format: PDF, Mobi
View: 758
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A colorful history of advertising that makes the case for its necessity in a free-market society.